Where's My Lunchbox?

Where's My Lunchbox? letters side
Where's My Lunchbox? print side

Pressure printing on Rives Light, origami paper, bookboard, bookcloth
5.625"h x 4.25"w (May 2005)
It may feel on the surface as though all our actions are logically planned out, but behind the scenes, how are those decisions actually reached? The apparently logical might get conventional results, but what might we learn by truly paying attention to how we get there?